Sunday, October 28, 2007

LA Fashion Awards 2007

By: Veronica Viljoen Photos: Johnny Sims

3rd Annual Los Angeles Fashion Awards presented by Saturn. This year’s style-packed awards show was hosted by Debbie Matenopoulos, the host of E’s “The Daily 10”, the top rated “Fashion Police” and Style Networks #1 show, “Instant Beauty Pageant.”

Confirmed Presenters Included: designer Tarina Tarantino, vintage fashion experts Cameron Silver & Christos Garkinos of Decades/Decades Two, style editor Rose Apodaca, and "Project Runway" favorite alum, fashion designer Nick Verreos.

Nominees & Honorees Included:
Designers Max & Lubov Azria, Adriano Goldschmied, JC Obando, Jasmin Shokrian, Rami Kashou, Paula Thomas (Thomas Wylde), producer Heidi Klum and the creators of “Project Runway;” Retailers Fred Segal, Lisa Kline, Fraser Ross (Kitson) and Doris Raymond (The Way We Wore).

Red Carpet Arrivals:

"The Way We Wore" Doris Raymond

"Heroes" Actor Jimmy Jean-Louis

"Desperate Housewives" Andrea Bowen

(L) Amanda L. Garrigus, E Entertainment (R) Tarina Tarantino, Designer

Lisa Kline, Fashion Retailier of the Year Nominee

Sharon Segal, Fred Segal/Winner/Fashion Retailer of the Year

Susie Crippen, J Brand/Winner/Supima Denim Designer of the Year

Kristopher Enuke & Amy Enuke, Oligo Tissew/Nominee, Supima Denim Designer of the Year

(L) Guest with Actress (R) Lorielle New - Bianca Nero Designs

Los Angeles Mayor, Antonio Villaraigosa

Host, Debbie Matenopoulos

Night View - Orpheum Theatre

In my opinion:
Here are some of the responses I received on the press line by asking the same question,
"What is the one thing you are looking forward to this evening?"

  • Amanda L Garrigus, E Entertainment - "I'll be presenting one of the awards..."

  • Doris Raymond, The Way We Wore - "to celebrate fashion..."

  • Jimmy Jean-Louis, Heroes - he added, "that I'm wearing a Grammy Brand jacket this evening which is affiliated to the historical Grammy Awards..."

  • Kristopher Enuke, Oligo Tissew - "that it is a true honour to be nominated..."

  • Melissa Magsaysay, Los Angeles Times- "to see how LA fashion is viewed by the world"

  • Rami Kashou, Designer - he added, "my designs will be shown this evening..."

  • Sharon Segal, Fred Segal - "to spend time with fellow LA fashion players..."

Fashion Critic: Veronica Viljoen - press affiliations:

Press access: Tiffany Caronia/EMGPR & Jennifer Uner/LA Fashion Awards


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